DMI CDMP7.0 Exam Overview:
| Certification Vendor: | Digital Marketing Institute (DMI) |
| Exam Name: | Certified Digital Marketing Professional Version 7.0 |
| Exam Number: | CDMP7.0 |
| Available Languages: | English |
| Exam Price: | USD 350–600 / EUR 320–550 / GBP 290–490 |
| Certificate Validity Period: | 3 years |
| Related Certifications: | Certified Digital Marketing Specialist Professional Diploma in Digital Marketing Certified Digital Marketing Expert |
| Exam Duration: | 120-180 |
| Real Exam Qty: | 120 |
| Exam Format: | Multiple Choice, Scenario-based, Matching, Drag-and-Drop |
| Passing Score: | 60% |
| Recommended Training: | DMI Official PRO Course Authorized Training Partners |
| Exam Registration: | Official DMI Registration Pearson VUE Exam Scheduling |
| Exam Way: | Online proctored via Pearson VUE / Authorized test centers |
| Pre Condition: | No mandatory prerequisites; basic marketing knowledge recommended |
| Official Syllabus URL: | https://dmi.org/certifications/certified-digital-marketing-professional/ |
DMI CDMP7.0 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Social Media Marketing | 20% | - Platform strategy & algorithm understanding - Community management & social commerce - Organic & paid social campaigns |
| Email Marketing & Automation | 10% | - Compliance (GDPR, CAN-SPAM) & performance metrics - Automation workflows & deliverability - Email strategy, list building & segmentation |
| Search Engine Optimization (SEO) | 15% | - Local SEO & algorithm updates - On-page, off-page & technical SEO - Keyword research & search intent |
| Digital Marketing Foundations & Content Marketing | 15% | - Content strategy, creation, curation & AI-assisted ideation - Content performance measurement & optimization - Digital marketing ecosystem & buyer journey |
| Website Optimization & E-Commerce | 10% | - User experience (UX), conversion rate optimization (CRO) - Landing page design & testing - E-commerce marketing & marketplace strategy |
| Digital Marketing Strategy & AI Integration | 15% | - AI-powered marketing tools & future trends - Budgeting, ROI measurement & forecasting - Strategic planning & channel integration |
| Digital Analytics & GA4 | 15% | - Privacy, data protection & AI-driven insights - Google Analytics 4 setup & configuration - Data collection, reporting & interpretation |
| Paid Search (PPC) & Display Advertising | 15% | - Display, video & programmatic advertising - Google Ads, Performance Max & bidding strategies - Campaign tracking, reporting & optimization |

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