IBM C2080-470 Exam Overview:
| Certification Vendor: | IBM |
|---|---|
| Exam Name: | IBM Unica Campaign V8.5 |
| Exam Number: | C2080-470 |
| Exam Duration: | 90 - 120 |
| Exam Format: | Multiple Choice |
| Passing Score: | 58% / 800 (scale 200-1000) |
| Certificate Validity Period: | 3 years |
| Real Exam Qty: | 53 - 108 |
| Related Certifications: | IBM Enterprise Marketing Management |
| Available Languages: | English |
| Exam Price: | USD 200 - 250 |
| Recommended Training: | IBM Knowledge Center - Unica Campaign V8.5 IBM Unica Campaign V8.5 Official Training |
| Exam Registration: | IBM Training & Certification Prometric Registration |
| Sample Questions: | IBM C2080-470 Sample Questions |
| Exam Way: | Proctored at Prometric test centers or online proctored; EXAM RETIRED, replaced by C8010-450 |
| Pre Condition: | Basic knowledge of relational databases, SQL, and enterprise marketing concepts; no mandatory prerequisite exams |
| Official Syllabus URL: | https://www.ibm.com/training/certification/exam/C2080-470 |
IBM C2080-470 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Configuration and Customization | 30% | - Macros, variables, derived fields and triggers - Data source and audience level setup - Security and permission management - System configuration and settings |
| Topic 2: Architecture | 13% | - Database and data structure design - Hardware and software requirements - Unica Campaign components and architecture |
| Topic 3: Installation and Upgrade | 13% | - Distributed environment deployment - Upgrade procedures and migration - Install Marketing Platform and Campaign |
| Topic 4: Functionality and Flowchart Development | 31% | - Offer management and contact history - Scheduling and automation - Campaign execution and reporting - Flowchart creation and process boxes |
| Topic 5: Troubleshooting and Performance Tuning | 13% | - Maintenance utilities - Log analysis and error resolution - Performance optimization |
IBM Unica Campaign V8.5 Sample Questions:
A specialist would like to mimic a Unica Campaign database connection using the same methods as Campaign unica_acsvr. Which database utility should be used?
- A. oratest
- B. odbctest
- C. db2test
- D. cxntest
Correct Answer: D 🗳️
A user does not want the dashboard to display when Unica Campaign is first opened. Instead, the user simply wants to use the currently displayed All Campaigns page as the home page. How can this be done?
- A. In the Campaign application, go to "Settings" and select "Configuration". Under the "Campaign" category, click "navigation".
- B. A user cannot change the dashboard home page. Only the administrator can.
- C. In the Campaign application, go to "Settings" and select "Set current page as home". The user must have permissions to set the page selectedas home.
- D. In the Campaign application, go to "Settings" and select "Set current page as home". The user does not need any special permission to set anypage selected as home.
Correct Answer: C 🗳️
After the administrator installs Unica Campaign reports pack and selects Analytics > Campaign Analytics, the folder containing the Campaign Cognos Performance reports are not available as an option. However, the reports folders Calendar Reports and Segment Crosstab Reports are available. What must the administrator do to ensure users can also access the Campaign Cognos Performance Reports and Segment Crosstab Reports?
- A. Under Unica Settings > Users, go to the cognos_admin user and select "ReportsSystem (IBM Unica Reports)" to add it as a role.
- B. Reinstall the Unica Campaign reports pack and check again to ensure that the Campaign Cognos Performance reports is available as anoption under the Performance Reports folder.
- C. Check the folders under "Campaign Analytics" to ensure the report did not install incorrectly to another folder. Move the Campaign CognosPerformance option to the Performance Reports folder if it is found under another folder.
- D. Under Unica Settings > User Roles and Permissions, drill down from the Campaign node to the Reports node. Ensure that the "Granted" optionhas been selected for at least the Admin Role for Reports.
Correct Answer: D 🗳️
In a Unica Campaign deployment involving proxy servers, each Campaign user in the Marketing Platform, is required to set authentication credentials (user name and password) as a data source to connect to the proxy server. Campaign requires this data source to be named as:
- A. Virtual
- B. Proxy
- C. Secure
- D. Redirect
Correct Answer: B 🗳️
A user is trying to create RAW SQL in a Select process. "Select IDs with" is selected but when the user clicks on the advanced button the "RAW SQL for Record Selection" check box is greyed out. What is the user doing wrong?
- A. A SQL Custom Macro has not been created.
- B. The Select process is in Point and Click mode.
- C. Unica Campaign is not connected to the database.
- D. The correct tables are not mapped in.
Correct Answer: B 🗳️
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